Overview of Hatzola Northwest:
Hatzola Northwest has a longstanding presence in the community and is widely respected. Laurence has been able to do the majority of the fundraising himself through personal networks. Because Hatzola Northwest is so respected, they have had a fairly smooth fundraising process. That being said, as the landscape grows more competitive, more pro-active fundraising is being seen as a priority.
Fundraising Profile: "Strong - Community-based"
We have determined your fundraising profile based-off hundreds of campaigns and tens of thousands of donations. During our conversation and through online research and nonprofit database tools, we collected key information to understand what fundraising activities are best suited for Hatzola Northwest. Since CauseMatch works closely with our clients on the campaign planning, production and execution as well as providing the actual fundraising platform, our technology is uniquely equipped to analyze Hatzola Northwest and design a fundraising roadmap that takes advantage of your needs and resources.
You have a strong presence and have established significant trust and appreciation within your community. You also have a deep and diverse enough donor portfolio to be able to effectively leverage the campaign to rally your mid- to upper-tier donors to step up and give. The primary drive of your fundraising should focus on leveraging the “social capital” that you have created amongst the individuals within your direct network. Doing campaigns focusing on email blasts, banner ads, social media advertising will not play to your strengths. Focus on leveraging people directly connected with your organization and doing community-driven fundraisers.
Hatzola Northwest Summary
Key Focus Areas:
Online Fundraising: Hatzola Northwest has significant fundraising potential. Making online fundraising part of their annual fundraising strategy could help them create a stronger financial basis.
UK Friendly Donations: Get an extra 15% from your donations by having your donors apply their Gift Aid to your donations.
Fundraising Solution: Do a 24-hour matching fundraiser to secure a strong amount of funds through online fundraising. From there you can build-out your online fundraising portfolio.
Donate Page: We can offer a page for $50/month or 1.7% -- whichever is greater (you currently pay 5% through JustGiving). In addition to that, our donation page is UK friendly allowing you to apply Gift Aid to your donation and for donors to give in the Pound easily. Example Page: https://www.causematch.com/he/shutafdonate
Forbes 30 Under 30 Social Entrepreneur | Curt Bowen
"I am conﬁdent we could not have reached
our goal using any other platform."
Authentic and Visionary
For this fundraiser — your supporters have the chance to participate in something truly historical, meaningful and empowering.
Donor is the hero
Tell your donors how each dollar they contribute will make a BIG difference in the world. Talk about the donor's impact, not your organization's.
Tell the donors how their will inspire others and help the whole community reach the goal TOGETHER!