How to Solicit Matching Donors
Use this strategy to motivate matching donors. The key is to create a framework in which each matching donor is a partner in helping bring on additional matching donors as well as the impetus to mobilize your "crowd" for the campaign.
Comprensive Research on the Power of Matching Funds
Demonstrate to your prospective matching donors that there is outside research and high-level studies that statistically prove the power of matching funds.
Letter to prospective matching donors
This letter is designed to help you approach a prospective matching donors. It explains the value of matching in clear and compelling terms.